Project #2766

Message Management: Effective Communications

$293,147
Completed
Principal Investigator
Jane
Mobley
Research Manager
India Williams
Contractor
Jane Mobley Associates

Abstract

Improves utility knowledge of the importance of developing a proactive and effective public relations strategy with customers. Also assesses various methods that were developed outside of the drinking water industry and media not typically used by the industry for communicating with customers. Published in 2005.

Resources