Project #4551

Terminology for Improved Communication Regarding CECs

In Progress
Principal Investigator
Research Manager
Ms. Alice E Fulmer
King's College London


This project's primary aim was to develop successful communication tools that ensure consumers can easily find and understand tailored water quality information relating to contaminants of emerging concern (CECs) and risk from a reputable information source, such as a water utility website. To this end, the researchers investigated consumer information use patterns, needs, and preferences, and their understanding of key terminology. Current information practices and materials utilized in the U.S. water industry, as represented by seven participating utilities, were also evaluated. Research partner: UKWIR. Published in 2017.