Webcast: WRF Webcast on Climate Change Communication for Water Utilities

Dec 24, 2019
Water utilities need to communicate the implications of climate change on water supplies to many audiences; for example, internal staff, Governing Board members, customers, and the press. This Webcast, based on
project #4381​, shared insights, based on a nationally representative survey, on the public’s attitudes, beliefs, and actions concerning the nexus of community water and climate change. The findings may surprise you.  For example, 92% of Americans support their community water provider being a leader in preparing their community ​​​​for climate change.  In addition to sharing the survey findings, this Webcast provided an overview of the pragmatic tools developed and tested in concert with the 13 water agencies who participated in the project.  Tools shared include a message mapping strategy (with worksheets) and risk based communication templates for how to talk to people who indicate they do not believe in climate change. The resources for this project are now available.